The Day Has Arrived! Dole and Freeway Consulting Revolutionize Planning in the Consumer Goods Industry

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Dole and Freeway Consulting CEO Oscar Emo Strengthen Partnership at Dreamforce

The Dreamforce session was buzzing with energy during the talk by Dole, a valued client of Freeway Consulting. Devin Kunysz, Senior Industry Advisor at Salesforce, and Absalon Pavon, IT Director at Dole, shared how they are transforming planning in the consumer goods industry.Kunysz kicked things off by highlighting common challenges in the sector: siloed and opaque data, cumbersome and error-prone processes, and limited visibility for analysis. Absalon then illustrated Dole’s logistical complexity, from Latin America to the United States, and how their reliance on “Excel Forecasting” had become a bottleneck for growth.Hundreds of spreadsheets and the need to cross-reference information from multiple sources created a slow and unsustainable process.

The Solution: Data Integration and a Single Source of Truth

The answer to these challenges was MuleSoft, implemented by Freeway, a Salesforce Summit Partner. By integrating data from Microsoft Dynamics 365, a “single source of planning truth” was created, simplifying and streamlining the process. The benefits are clear: reliable information, real-time visibility, and greater decision-making efficiency.

Freeway Consulting: Your Trusted Salesforce Partner for Nearshore Outsourcing Solutions

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Salesforce Partner Freeway Consulting Attends Dole’s Live Session at Dreamforce

At Freeway Consulting, we pride ourselves on strengthening relationships with our clients and helping them achieve their goals. As experts in the Salesforce ecosystem, we specialize in providing nearshore outsourcing solutions, including staff augmentation, managed services, and Salesforce support. We’re ready to listen to your challenges and find the perfect solution. Contact us today to schedule a consultation and discover how we can transform your business!

Dole’s Dreamforce 2024 Presentation: A Testament to Successful Collaboration

On Wednesday, September 18th, at 4 PM, Absalon Pavon, Director of IT at Dole Fresh Fruit Co., will lead a session titled “Plan and Forecast More Effectively with Consumer Goods”. In this talk, Absalon will share how Dole leveraged Salesforce Consumer Goods Cloud and MuleSoft to streamline operations and enhance their forecasting capabilities—a solution crafted and executed by Freeway Consulting’s specialized teams.

The Power of Nearshore Salesforce Solutions

Dole logra una planificación y pronóstico más efectivos gracias a Salesforce Consumer Goods Cloud.The increasing demand for cost-efficient yet high-quality Salesforce services has made Nearshore solutions more attractive to U.S. companies. Freeway Consulting, with its strong presence in Latin America and now expanding operations in the United States, offers a compelling Nearshore model that combines the benefits of cultural affinity, time zone alignment, and significant cost savings.

Nearshore Salesforce services, particularly in Managed Services and Staff Augmentation, have proven to be an ideal solution for companies looking to maintain and evolve their Salesforce platforms. With teams operating within similar time zones, communication barriers are minimized, and collaboration is enhanced—leading to more effective and timely project delivery.

Freeway’s Nearshore advantage also lies in our strategic location in Latin America, where we can attract and retain top Salesforce talent. This proximity allows us to deliver a level of service that rivals onshore providers but at a fraction of the cost. Our clients, including Dole, have seen the value of this model, as evidenced by the successful implementation of Salesforce solutions that continue to drive their business forward.

Salesforce Ventures’ Strategic Investment: A Vote of Confidence

In an increasingly competitive market, the backing of Salesforce Ventures speaks volumes about Freeway Consulting’s capabilities and future potential. This strategic investment not only reinforces our financial stability but also aligns us more closely with Salesforce’s vision for the future. It is a testament to our track record of delivering exceptional results for our clients and our ability to innovate within the Salesforce ecosystem.

This partnership with Salesforce Ventures empowers us to continue expanding our Nearshore offerings, enhancing our service portfolio, and driving even more value for our clients. With Salesforce’s support, Freeway Consulting is well-positioned to meet the growing demand for Nearshore Salesforce solutions in the U.S. market.

La alianza estratégica entre Dole y Freeway impulsa la transformación digitalLong-Term Partnerships Built on Trust and Expertise

At Freeway Consulting, we believe in building long-term relationships with our clients. Our partnership with Dole is a prime example of how trust, expertise, and a commitment to excellence can lead to sustained success. Over the years, we’ve become an integral part of Dole’s IT strategy, helping them navigate the complexities of the Salesforce platform and achieve their business objectives.

The success of our projects with Dole, delivered through a Nearshore model, showcases our ability to provide high-quality services that meet the specific needs of each client. Our deep understanding of the Salesforce ecosystem, combined with our ability to offer flexible and scalable solutions, makes us a partner of choice for companies looking to maximize their Salesforce investments.

Meet Us at Dreamforce 2024

Freeway Consulting will have a strong presence at Dreamforce 2024, with nine executives attending the event. We invite you to connect with us to learn more about how our Staff Augmentation and Managed Services can support your Salesforce needs. Whether you’re looking to optimize your existing Salesforce platform or explore new opportunities within the ecosystem, our team is here to help.

You can reach out to us to schedule a meeting or simply drop by our booth to discuss how Freeway Consulting can help your business thrive with Salesforce. We look forward to seeing you at Dreamforce and continuing the conversation about how Nearshore Salesforce solutions can drive your success.

As Dreamforce 2024 approaches, we’re excited to showcase the success of our client, Dole, and the critical role Freeway Consulting has played in their Salesforce journey. With the support of Salesforce Ventures and our proven Nearshore model, Freeway is uniquely positioned to help U.S. companies achieve their goals through innovative Salesforce solutions.

Don’t miss out on the opportunity to learn more about how we can support your Salesforce initiatives. Contact us today at Freeway Consulting to explore how we can work together to drive your business forward.