Freeway Consulting is proud to have partnered with Paquetexpress, a leading logistics and delivery company in Mexico, on a transformative journey to enhance their technology and business model. By implementing Salesforce Sales Cloud, Service Cloud, and Marketing Cloud, Paquetexpress has achieved impressive results and strengthened its position in the market.

Why Paquetexpress Chose Salesforce

With over 34 years of experience and 7,500 employees, Paquetexpress recognized the need for a robust CRM solution to support its rapid growth and evolving business needs. After using an open-source CRM for six years, the company sought a more agile, scalable, and user-friendly platform. Salesforce, the world’s #1 CRM, was the clear choice.

“At Paquetexpress, we have very ambitious goals for the coming years. In Salesforce, we found a perfect alternative that would allow us to achieve those goals in the time we require, and with the investment and resources we have today.” – Oscar Román, Technology Director, Paquetexpress

Freeway Consulting: The Salesforce Platinum Partner

Freeway Consulting, a Salesforce Platinum Partner, collaborated closely with Paquetexpress to design and implement a tailored Salesforce strategy. We understood the challenges and changes that come with adopting a new platform and worked hand-in-hand with Paquetexpress to ensure a smooth transition and successful implementation.

The Implementation: Sales Cloud, Service Cloud, and Marketing Cloud

Freeway Consulting took a phased approach to implement Salesforce, starting with Marketing Cloud to achieve quick wins and build momentum.

“We started very quickly with Marketing Cloud. Practically in a few weeks, we had the platform ready to generate leads, campaigns, and newsletters.” – Carlos García, Commercial Director, Paquetexpress

Marketing Cloud:

  • Enabled Paquetexpress to enhance customer communication and gain greater visibility.
  • Increased social media engagement by 85%.
  • Facilitated the creation of targeted campaigns and newsletters.

Service Cloud:

  • Streamlined customer service operations and improved contact center efficiency.
  • Enabled Paquetexpress to handle over 5,000 support tickets daily.
  • Provided a 360-degree view of customers through integration with the company’s central system.

Sales Cloud:

  • Provided valuable insights for sales analysis and strategic planning.
  • Enabled automation of sales processes, leading to a 22% increase in sales year-over-year.

The Results: With Salesforce and Freeway Consulting’s expertise, Paquetexpress achieved:

    • Enhanced customer communication and engagement.
    • Improved operational efficiency and productivity.
    • Increased sales and business growth.
    • A 360-degree view of customers and omnichannel service capabilities.
“The experience with Salesforce and Freeway has been fascinating. The objective and thorough assessment proposed by Freeway at the beginning allowed us to achieve each objective, in each area, in each module, according to what the company was visualizing. The truth is that the flexibility and adaptability that the Freeway team presented were adequate and quite interesting. We are very grateful and sure that with this we will continue advancing towards our great objective, to be the #1 courier and parcel company in Mexico.” – Carlos García, Commercial Director, Paquetexpress

Freeway Consulting: Your Salesforce Partner in the USA

Freeway Consulting is a Salesforce Platinum Partner with over 18 years of experience in Salesforce implementation, training, and support. We are committed to helping businesses in the USA achieve their goals with Salesforce. Our services include:

  • Staff augmentation: Allows you to seamlessly integrate experienced Salesforce professionals into your existing team, filling critical skill gaps and accelerating your projects. We handle the onboarding process and provide ongoing support, so you can focus on achieving your business goals.
  • Managed services: Provide ongoing support and optimization for your Salesforce environment. Think of us as your dedicated Salesforce pit crew, ensuring your platform runs smoothly and efficiently. We handle maintenance, address potential issues proactively, and keep you ahead of the curve, allowing your team to focus on core business objectives.
  • Marketing Cloud Implementation: Harness the power of Salesforce Marketing Cloud to create personalized customer journeys, automate marketing tasks, and drive engagement across all channels.
  • Data Cloud Implementation: Unlock the full potential of your data with Salesforce Data Cloud. We help you unify and activate your data to gain valuable insights, personalize customer experiences, and drive business growth.
  • Hourly support: Get on-demand support from our Salesforce experts for any challenges you face. Whether you need help with troubleshooting, configuration, or optimization, we’re here to assist you.
Ready to transform your business with Salesforce? Contact Freeway Consulting today.